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Tuesday, April 19, 2016

Bayer launches first ever Group 5 fungicide for Canadian wine grapes

Priwen™ fungicide is a highly effective tool for growers to combat powdery mildew
Priwen fungicide
Priwen fungicide

Guelph, ON (April 19, 2016) – Bayer has announced the launch of Priwen fungicide for control of powdery mildew in Canadian wine grapes.

“At Bayer, we are dedicated to pursuing new tools that address specific needs for growers,” said Jon Weinmaster, Portfolio Manager, Horticulture, at Bayer CropScience Inc. “As the only Group 5 fungicide available for wine grape growers in Canada, Priwen not only offers growers a new and unique foliar fungicide, but one that is highly effective against powdery mildew.”

Priwen offers xylem-mobile systemic protection, moving to the leaf tips and underside of leaves.

“Thanks to its unique active ingredient, Priwen is also an excellent rotation and resistance management tool, which supports wine grape growers’ efforts to manage tough diseases year after year,” said Weinmaster.

Priwen is formulated as a 500 g/L emulsifiable concentrate and is available in 1L jugs, with 12 X 1L jugs per case.

For more information regarding Priwen, growers are encouraged to talk to their local retailers, visit cropscience.bayer.ca/priwen, or follow @Bayer4CropsCA on Twitter.

– 30 –

About Bayer: Science For A Better Life

Bayer is a global enterprise with core competencies in the Life Science fields of health care and agriculture. Its products and services are designed to benefit people and improve their quality of life. At the same time, the Group aims to create value through innovation, growth and high earning power. Bayer is committed to the principles of sustainable development and to its social and ethical responsibilities as a corporate citizen. In fiscal 2014, the Group employed around 119,000 people and had sales of EUR 42.2 billion. Capital expenditures amounted to EUR 2.5 billion, R&D expenses to EUR 3.6 billion. These figures include those for the high-tech polymers business, which was floated on the stock market as an independent company named Covestro on October 6, 2015. For more information, go to www.bayer.com.

 

Further information on Bayer CropScience Inc. is available at: www.cropscience.bayer.ca

For further information, contact: 

Jon Weinmaster
Portfolio Manager, Horticulture
Bayer CropScience Inc.
Phone: 519-767-3884
jonathan.weinmaster@bayer.com

Jackie Elliott
Account Supervisor
Weber Shandwick Canada
Phone: 416-642-7899
jelliott@webershandwick.com