Monday, December 4, 2017

Bayer launches Sencor STZ, a much needed new potato herbicide

Guelph, ON (December 4, 2017) – Bayer has announced the launch of Sencor STZ, a powerful and innovative new herbicide for broad-spectrum control of all major annual grass and broadleaf weeds in potatoes.

Sencor STZ combines the trusted control of Sencor with a new Group 14 mode of action, providing Canadian potato growers a new weed control option for their field and offering a convenient resistance management tool. As a pre-emergent herbicide, Sencor STZ has uptake through the roots and shoots of weeds, providing early season weed control during critical crop stages. The product works on emerged weeds and provides residual broad-spectrum control to weeds yet to germinate. It will be provided in a convenient co-pak.

“As the first innovation in the potato herbicide space in many years, Sencor STZ offers an exciting new tool for Canadian potato growers to combat a wide spectrum of weeds and maximize crop yield,” says Jon Weinmaster, Crop & Campaign Marketing Manager, Horticulture & Corn at Bayer.

Sencor is a proven performer that delivers reliable broad-spectrum weed control to Canadian potato growers. Trials utilizing Sencor STZ have demonstrated efficacy against Group 2- and 7-resistant biotypes, while providing essential control of Group 5-resistant broadleaf weeds, demonstrating the added benefit of the product’s Group 14 herbicide.

“Given the increasing occurrence of herbicide resistance and a potentially shrinking number of solutions available for combatting tough-to-control weeds, Sencor STZ presents a welcome opportunity for growers to ensure they have the crop protection they need,” says Weinmaster. “This new herbicide affirms Bayer’s position as a leader in potato solutions and our commitment to growing and furthering innovation within horticulture.”

Sencor STZ will be available to potato growers in Eastern Canada and British Columbia for the 2018 season. Sencor STZ comprises Group 5 (metribuzin) and Group 14 (sulfentrazone) herbicides.

For more information regarding Sencor STZ, growers are encouraged to talk to their local retailer or visit cropscience.bayer.ca/SencorSTZ.

Bayer: Science For A Better Life
Bayer is a global enterprise with core competencies in the Life Science fields of health care and agriculture. Its products and services are designed to benefit people and improve their quality of life. At the same time, the Group aims to create value through innovation, growth and high earning power. Bayer is committed to the principles of sustainable development and to its social and ethical responsibilities as a corporate citizen. In fiscal 2016, the Group employed around 115,200 people and had sales of EUR 46.8 billion. Capital expenditures amounted to EUR 2.6 billion, R&D expenses to EUR 4.7 billion. These figures include those for the high-tech polymers business, which was floated on the stock market as an independent company named Covestro on October 6, 2015. For more information, go to www.cropscience.bayer.ca.

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Jon Weinmaster
Crop & Campaign Marketing Manager, Horticulture & Corn
Bayer CropScience Inc.
Phone: 519-767-3884
jon.weinmaster@bayer.com
Lauren Davis
Marketing Communications Manager
Bayer CropScience Inc.
Phone: 403-723-7450
lauren.davis@bayer.com
Jackie Elliott
Account Director
Weber Shandwick Canada
Phone: 416-642-7899
jelliott@webershandwick.com

Forward-Looking Statements
This news release may contain forward-looking statements based on current assumptions and forecasts made by Bayer management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments.

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